I am probably one of the biggest fans of Seth Godin in the world. Consider I have went to two of his speeches in the last month and a half, and have even went to his office.

If you need a copy of Purple Cow just let me know...got plenty of them!

I quit my job am making my first solid attempt at a blog, and have became an internet marketer. At about the same time I am going through fixing up my 300 page search engine marketing web site Seth predicts the internet will become the best direct marketing medium in the world where "it's probably cheaper to constantly measure and evolve and redesign a four page offer site than it is to build the annual 400 page website overhaul".

After I spend about a thousand hours updating my site I am sure I will agree with him.

Seth's Blog: My note to Susan