Seth Godin has gone a long way to define what a purple cow is. In fact, that is about all he does anymore. Seth's Blog: It's not a cow if I don't think it's a cow

I recently came across an orange cow. Nelly is not yet too big for his britches.

While I was thinking of all the great costume parties I could be going to right now - and saying this was a costume, I realized I couldn't do that every day. Carpe Diem comes to mind, but I am looking for a long term solution.

Sure I could be like Ron Jeromy if I just spent enough times with a pump. And if I increased my size "naturally" 3 inches at a time.

There is a better route though. Nelly has given us what we need, PIMP JUICE. The solution to every mans broken plans. Get some lovin tonight!

BevNET.com - Hip Hop Superstar Nelly Launches "Pimp Juice" Energy Drink